When it comes to being a multi-faceted businessman, Snoop dogg has all bases covered. The hip hop legend’s latest venture sees him launch his own line of Frankfurters called “Snoop Doggs”. According to reportsSnoop filed an application last month with the US Patent and Trademark Office for a federal trademark registration on the term “Snoop Doggs,” saying he planned to use it to sell hot dogs and other types of sausages.
the West coast iconThe attorney for filed the patent as an Intent to Use application, which means Snoop has yet to launch a trademark – but has serious intent to do so and wants to lock the name down. advance. When it comes to ownership and branding, Snoop is ten steps ahead of many of its peers. In 2015, the infamous stoner teamed up with Canpopy Growth to launch his own cannabis brand called Leafs By Snoop, saying of the company:
“It’s wonderful to see how the Chronic Leaf is a common source of peace, love and soul connection between us. And wherever my musical journey has taken me all over the world. Because now I have been a member of this movement for over 20 years, I am a master of weed. Leafs By Snoop is the world’s first major cannabis brand and proud to become a leader.
In 2011, Snoop filed a similar trademark application for “Snoop Scoops” for use as a brand name for ice cream, and in 2020, the “Drop It Like It’s Hot” rapper launched a liquor line called Indoggo. Gin. No further details have been disclosed about “Snoop Doggs”.