Newark, N.J., Sept. 19, 2022 (GLOBE NEWSWIRE) — Newark Mayor Ras Baraka and legendary producer Jerry Wonda launch music initiative, “The Other Side of Newark” at the Historic Grammy Museum
Newark, NJ: Newark is a city best known for its proximity to New York and for its airport. In recent years, Newark has generally been the subject of articles due to its violence and drug problems, like many other urban centers around the world.
What makes Newark unique is not that it’s a quick ride or a cheaper alternative to Hoboken, but “The Other Side of Newark”, the artistic and community side of Newark that has made unprecedented contributions to the worlds of music, art, and culture for decades.
Two of Newark’s legendary leaders and creative collaborators, famed music producer and Wonda World CEO Jerry Wonda and Newark Mayor Ras Baraka, have launched a citywide campaign to showcase the unsung and underserved face of -esteemed from Newark with the launch of “The Other Side of Newark” campaign earlier this month at the MTV Video Music Awards. The campaign includes a full album release, docuseries and live events, including the official listening party for “The Other Side of Newark” held on September 14, 2022 at the historic Grammy Museum in Newark.
Most pop culture enthusiasts and music lovers don’t realize the legendary artists and leaders who hailed from Newark, including Whitney Houston, Queen Latifah, Shaquille O’Neal, Paul Simon, Joe Rogan, Joe Pesci, Ray Liotta, the band Lords of The Underground. Newark member and councilman Dupree Kelly and of course Wyclef Jean and The Fugees.
Jerry Wonda, who has produced records that have racked up over 200,000,000 in recorded music and equivalent sales since his introduction to the industry with the legendary Fugees, is a longtime Newark resident and producer of musicians and Newark-based talent.
As Jerry Wonda said, “In Newark there are 5 boroughs and most of them have generational conflicts with each other. With ‘The Other Side of Newark’ we were able to unify the 5 boroughs and building relationships across communities.Ultimately, we want everyone to realize that “Newark is Newark”, One City.
The “The Other Side of Newark” project features creative collaborations from Councilman Dupre Kelly and Newark-based artists including Haze, Kellz, DangerousMBK, Fateema and Mo’Nique the star.
Watch a preview of “The Other Side of Newark” project here
The Other Side of Newark